ORGANIZATIONAL CULTURE'S IMPACT ON EMPLOYEE ENGAGEMENT STRATEGIES: A HRM QUALITATIVE ANALYSIS

Author:
Saleh Ahmed Jalal Siam, Mubashshir Bin Mahbub

Doi: 10.26480/mjhrm.01.2024.65.68

This is an open access article distributed under the Creative Commons Attribution License CC BY 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited

The complex relationship between HRM’s organizational culture and employee engagement initiatives is the subject of this qualitative study. The complex ways in which company culture affects employee engagement programs are the intended focus of this research, which will apply in-depth analysis to achieve this goal. Organizational leaders aiming to boost employee engagement might glean useful insights from this study, which uses qualitative approaches to explore the views, experiences, and behaviors of HR professionals and employees. A thorough summary of the current theoretical frameworks and empirical investigations in this field is provided by the literature review, which draws from forty recent scholarly sources. This study takes a qualitative approach to research by collecting and analyzing data through semi-structured interviews and theme analysis. A number of interrelated connections between aspects of company culture and methods of employee engagement are shown by the findings. In order to create a positive work atmosphere and boost employee motivation, happiness, and performance, it is crucial to link organizational culture with engagement programs. The discussion part provides a summary of the results, delves into their relevance to HRM practices, and suggests avenues for further study. To sum up, this study provides HR professionals and company executives with useful insights by highlighting the role of organizational culture in developing employee engagement initiatives.

Pages 65-68
Year 2024
Issue 1
Volume 1